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DESIGNING BETTER BUSINESSES

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What we do

  We are an international strategy & design company that helps corporate organizations, entrepreneurs and startups innovate their business model and design a strategy for the future through co-creation and visualization. Founded in 2009 by Patrick van der Pijl, producer of the worldwide bestseller Business Model Generation.
  •  not a traditional consultancy

    not a traditional consultancy

    We are Strategy Designers and Creative Designers with a background in innovation, strategy and change management. We combine business and design in a new business model for consultancy.

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  •  BOOK: BUSINESS MODEL GENERATION

    BOOK: BUSINESS MODEL GENERATION

    Worldwide bestseller Business Model Generation: a handbook for visionairies, game changers, and challengers, written by Alex Osterwalder, produced by Patrick van der Pijl. 1 million copies sold.

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  • from our blog

      How to ask the right questions How to ask the right questions

    Have a beer with your buddy: seven steps on how to obtain a deeper understanding of your customers’ needs. During a recent customer project I worked on, we defined new potential value propositions for their business. These,...

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  • Client Case

      VISIONING WORKSHOP Far Eastern Group

    Even in such a big crowd, we observed the vibe and constructive interactions within each team. Common language established through business model canvas allowed participants to build consensus on critical business elements, thus enhanced

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OUR TEAM Patrick

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Patrick

OUR TEAM Maaike

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Maaike

OUR TEAM Marije

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Marije

OUR TEAM Erik

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Erik

OUR TEAM Maarten

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Maarten

OUR TEAM Moniek

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Moniek

OUR TEAM Eefje

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Eefje

OUR TEAM Justin

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Justin

OUR TEAM Marc

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Marc

OUR TEAM Michael

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Michael

OUR TEAM Steve

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Steve

OUR TEAM Doug

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Doug

OUR TEAM Baran

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Baran

OUR TEAM Local Partners

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Local Partners

OUR TEAM You?

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You?
   

About Business Models Inc.

Business Models Inc. is an international strategy & design company. We help (corporate) organizations, entrepreneurs and startups innovate their business model and design a strategy for the future. Our approach is innovative, visual, refreshing, and includes design thinking techniques and co-creation. Everything is focused on delivering concrete results in order to accelerate growth and achieve sustainable and future success for organizations.

Patrick van der Pijl, CEO and founder of Business Models Inc., produced the global bestseller Business Model Generation, written by Alexander Osterwalder and Yves Pigneur in 2009. With our network of international partners, we help organizations worldwide design and innovate their business model, using the Business Model Canvas and other visual templates. Our team has a passion for identifying growth opportunities for organizations.

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